Bearing Book Club

Last week I read in the FT Weekend Magazine that Mark Zuckerberg, CEO of Facebook, announced to the word in a Facebook post (where else?) that he is starting a book club. Maybe it’s just a canny PR ploy, but it is definitely a good way to influence customer behaviour. Will this strong incentive encourage… Continue reading Bearing Book Club

Blue Ocean Strategy

Different from most traditional consultancy organisations we in Bearing deliver our services as individually developed solutions addressing a specific market segment, problem, or a strategic or operational area. Each business solution is developed from the basis of combined expertise, experience and knowledge represented by the group of consultants forming the core of each business vertical.… Continue reading Blue Ocean Strategy