Market Driven Innovation

SIME is northern Europe’s largest conference about digital opportunities and new business models with events this year in Vienna, Amsterdam, Barcelona and Stockholm.

SIME brings together top executives, marketing professionals, business consultants and members of the press in a dialogue on the forefront of digital development. In the 2012 SIME event in Stockholm, Anton Lundberg, VP of Market Driven Innovation at Electrolux, gave the presentation featured below.

What’s Cooking in the Kitchen of the Future?

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